[PREVIEW] The 1/3lb Bacon Cheeseburger from Kua’Aina, Soho
Yes, that is quite a char isn’t it…
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Yes, that is quite a char isn’t it…
Rob is finishing up the edit. Here’s a little gallery preview of what to expect.
Divisive. We’ll give it that.
Check back tomorrow for our take on Burger & Lobster
Hang on, let’s rewind a little bit…
“The other question mark with the Meateasy will be what happens when it shuts down in March. Between now and then, a back-of-fag-packet calculation suggests the MeatEmpire will have served way, way more covers than it ever has done before. With that comes the next difficult sequel.
How do you go from having created such a special place, with a full menu, table service, a bigger kitchen, electronic ordering systems and all the other elements that add up to their slickest project yet, to then shutting it down and going back to a little van again?
And what of the pubs? Surely, Yianni is in the completely unique position of being able to say to any pub in London, from zone 1 to 6, that he can show up with his team and guarantee a horde of big eating, big drinking punters. Most of whom will post about it online. And then bring in even more punters. That surely has to factor in to his long term strategy.”
Technically, this is the third act. #MEATEASY was very much the sequel to the little burger van that could.
Others would probably disagree with us, but we were underwhelmed by the Meatwagon’s residency at the Rye in Peckham. A great deal of the urgency and energy generated by the #MEATEASY waned over the summer, and able competition sprang up around town, both on the street and pubs getting their act together.
But sure enough, there was a plan. Bricks and mortar. And here we are, a skip and a jump away from Oxford Street.
The things you need to know:
We didn’t eat much, so a review would be fruitless. We shared a mini burger (pretty sure it wasn’t a slider). It was excellent. It had special sauce in it and that amazing salty crust you only get with a Meatwagon burger. The buffalo wings have improved from their #MEATEASY outings - properly quartered and Frank’s’ed.
Be excited.
It’s gonna be big. Super, crazy big.
The cheeseburger from Elliot’s cafe in London’s Borough Market.
Full review forthcoming.
But she looks pretty good, right?